Dan Sullivan’s 2005 book, How the Best get Better, contained some simple tips around improving your referability – I thought it would be useful to repeat here.
Four simple rules:
Turn up on time
Do what you say you will do
Finish what you start
Always say please and thank you.
What struck me most about this framework is the absolution simplicity of its guidelines, and the no-brainer nature of the points.
So if the rules of the game are this simple, why publish them here? Tragically these behaviours are atypical – especially rules 1 and 4!
2 thoughts on “The simple rules of getting business referrals”
I wrote an article on the art of asking for a business referral (step by step). It is not complementary to your post but tries to go deeper in the process:
Thanks Nicholas, I’ll check it out…